Reply To: Metrics for track amazon ppc campaigns ?

    Esra bale
    Beginner
    none

    In my opinion followings are the metrics that need to be tracked in PPC campaigns.

    1. Impressions
    2. Clicks
    3. Click through Rate
    4. Order per ad group or keyword.
    5. ACOS
    6. Placements
    7. Bidding strategy.