There is no specific “best” click-through rate (CTR) on Amazon, as the ideal CTR will depend on the specific product and category you are selling in, as well as the competitiveness of your product listings.
Generally, a high CTR is considered to be a good thing, as it indicates that your product listings are attractive and compelling to potential customers. However, it is important to keep in mind that a high CTR does not necessarily guarantee sales or success on Amazon. Other factors, such as the quality and price of your products, can also play a role in your overall performance on the platform.
