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Reply To: What type of targeting can be used in Amazon PPC campaigns?


    The internal advertising system of Amazon includes pay-per-click (PPC) marketing. Brands, and sellers can target particular keywords through Amazon PPC to build product adverts that show up in both Amazon’s search results and the product listings. Below are the type of targeting for PPC campaigns.
    1.Sponsored Products ads
    Automatic targeting
    Manual targeting
    2.Sponsored Brands ads
    3.Sponsored Display ads