Reply To: What are the requirements for a brand registry?


    Requirements for enrollment:

    1. Active registered trademark
    2. Ability to verify rights ownership
    3. Amazon account and ability to log in
    4. Products associated with the brand

    How to apply for enrollment:

    1. Go to the Amazon Brand Registry homepage and click “Enroll Now”
    2. Sign in to your Amazon account
    3. Enter brand name and registered trademark info
    4. Verify identity as rights owner or authorized agent
    5. Provide info about the brand and products
    6. Apply and wait for approval

    Once approved, brand owners can access tools and resources to protect and promote their brand on Amazon, including managing product listings, accessing analytics tools, and creating Enhanced Brand Content (EBC) for their products.