Reply To: What marketing strategies can you use to increase visibility and drive sales?

    Anna Norah

    If you want to use the Amazon platform, then you have to focus on all the brand registry benefits, like A+ content, brand story, Amazon posts, storefront, and product detail pages that should be retail-ready. If you have some good reviews, your product images attract customers, so you have to use some more attractive images so your customers can be attracted to your listing. You have to use all the campaigns with different strategies, like running VCPM display campaigns that increase your product visibility both on and off Amazon. Also, run brand campaigns through videos, your storefront, etc. Also, use Amazon attribution tags on social media platforms like Facebook, Instagram, TikTok, Pinterest, etc. to drive outside traffic to your products.