you are a seller on Amazon and you want to ensure that your brand meets all the necessary requirements for approval on the platform. You decide to seek guidance from a successful Amazon seller who has previously gone through the brand approval process. In this scenario, what specific questions would you ask them to understand how you can ensure your brand meets the requirements for approval on Amazon?
Firstly, you can ask about the key prerequisites for brand approval on Amazon. Understanding these requirements will help you align your brand and products accordingly. Additionally, it’s important to ask whether having a registered trademark is essential before applying for brand approval. You can also seek guidance on the documentation and information you need to gather for the brand approval application. To avoid common pitfalls, ask about any mistakes to avoid during the brand approval process. This insight can save you time, effort, and potential setbacks. Inquire if there are any specific quality control measures or certifications that Amazon expects from approved brands. Understanding these expectations will help you deliver high-quality products that align with Amazon’s standards.
First, you have to go through the 3 steps. In the first step, Amazon will require your brand name, then your trademark (trademark registration office name and serial number). Then they ask you about your personal website link, or if you are selling on these platforms, you can provide your storefront links, but these two options are optional. Then you have to provide live images of your product with the brand logo. In the second step, you have to provide the “Selling Account Information,” like whether you are a seller or vendor, then choose the category of your products, and then also provide an ASIN. Then, in the last step, you have to provide the “distribution information”. So if you have all these details, you can register your brand successfully without any interruption.