In Amazon Private Label you can check the reviews and Ratings on your detail page and also if you are a Brand Register seller then you can check the reviews from the option “Customer Reviews”.
Amazon Private Label products are not given preferential treatment in terms of reviews and ratings, and they are subject to the same scrutiny and feedback as any other product on the platform. Amazon does not remove or censor negative reviews of its own brand products, and reviews are displayed alongside the product listing for all customers to see.
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