How I can do negative targeting in Broad match campaign in Advance?

  • Post
    Riz
    Beginner
    AL

    Before running a broad match campaign how I can do negative targeting in advance to avoid extra spending from the start?

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  • Replies
      Emmi
      Beginner
      none

      you can do the reverse negative targeting in case you have any doubts that your product can be searched from the keywords that you want to have target negative and this is only possible if you have good know how about your product.

      SAVAGE
      Beginner
      US

      You can do negative targeting on the basis of variations that are opposite to your product. For example, you are selling bamboo material and you don’t want to show your ads for other materials of your products so in this scenario you should be done negative targeting in advance to avoid PPC bleeding.

      John David
      Beginner
      none

      While creating broad match type campaign, you have option to target negative keywords at that time, you there you can target those which can cause you spending.

      Satoru
      Enhanced
      JP

      First, you need to know if there is something similar to your product, suppose, egg holder, a broad campaign can pick a holder and stitch another world and show you results, so simply negatively target such keywords, using exact (in case you know exact keywords) or phrase(in case you have doubt about certain keywords).

      Sylvester
      Ultimate
      US

      When creating broad match type campaigns, you have the option to target negative keywords, where you can target those that cost you money.

      Esra bale
      Beginner
      none

      You can add relevant phrases in the “negative phrase” in order to avoid extra spending.

      Emma
      Beginner
      none

      On the basis of variations that are opposed to your product, you can use negative targeting. For example, if you sell plastic and don’t want your advertising to appear for products made of other materials, you should carry out negative targeting in advance to prevent PPC bleeding.

      Stephen
      Enhanced
      none

      If you want to do negative targeting in advance for broad match campaign then first do analysis of your product and keywords and try to guess which things people can search with this keyword for example if you are selling men’s belt and want to use keyword belt as broad match then a customer can look for weight loss belt and you add can be shown so first thing is that you do negative targeting on possible search terms customer can use, 2ndly you can do negative targeting of all the big brands.

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