How is Amazon planning to use artificial intelligence

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    David Ashan

    How is Amazon planning to use artificial intelligence and machine learning to enhance the customer experience in 2023?

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      Anna Norah

      David, as you are aware, artificial intelligence is used to power all of the things that sellers and customers see, such as recommendations and suggestions. Customers are shown a list of suggested items when they visit the Amazon website or app based on their prior purchases and browsing behavior. These suggestions are produced by machine learning algorithms and services that examine client data to find patterns and trends.

      You have seen the sale forcast suggestions of your products on the Amazon. Amazon predicts which products will be popular in the future using AI and ML, and then modifies its inventory levels appropriately. This facilitates waste reduction and guarantees that consumers receive their products on schedule.

      In order to increase the precision of its product suggestions and to find and delete harmful or improper content from its site, Amazon utilizes AI to analyze photos and videos.

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