Is it possible to launch out a product in similar category?

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    Jacob Craig
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    none

    I want to launch a product that is basically a lamp but the category is very saturated so I am thinking what if i can launch this product in a similar category like hanging lights? Please guide me on this.??

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      Satoru
      Enhanced
      JP

      No matter the change of the category, you’ll still need to rank on the keywords for “Lamp” so you still have to compete for the oversaturated market, though if you’re thinking of using Hanging Light’s keyword then don’t do that as generally buyer come to buy what they want to buy, so if you display your product such keyword you will have spending, try competing within the market for Lamp by lowering the prices, etc.

      John Aly
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      none

      If you want to launch the product lamp in hanging lights category then first of all do research on the hanging lights category on Amazon. Analyze the competition, including the number of sellers, popular products, pricing, and customer reviews. This will give you an understanding of the market saturation and the potential opportunities for your lamp product within this category. If it is competition is low and category is good then you should launch your product in this category.

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