- This topic has 2 replies, 3 voices, and was last updated 8 months ago by
Sylvester.
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My PPC is paused by amazon due to a payment issue for the last 7 days. Let me know does it affect on the ranking and indexing of the products.
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Yes, definitely it will affect your ranking and indexing but if you are getting organic orders then it will not effect you as such.
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Yes, it will affect you because the sales you were getting from PPC is now ended and that’s why your rank will defiantly be affected due to that.
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It sure does have an effect on the ranking and indexing of your product, as your sales will be impacted, however, if you’re an established brand, and only 5-10% of your sales were depending on PPC, then you can expect that your ranking will stay around the current.
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If you were getting orders from PPC and then stop getting from the PPC campaigns then obviously your ranking get dropped but if you’re getting orders organically then ranking would remain almost same with a little bit change.
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If you pause the PPC campaign then the sales would definitely become lower and we already know that the low sales means the ranking is also decreasing, so ultimately the ranking would definitely decrease.
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If you are getting organic orders then it will not affect you as such, but it will definitely affect your indexing and ranking.
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PPC is most important factor in case of Amazon business, if it is stopped even for day or for some hours it will affect the ranking and indexing of product.
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You will be impacted because the PPC sales you were relying on have suddenly stopped, and as a result, your ranking will undoubtedly suffer.
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Yes, It will definitely be going to affect the ranking and indexing of your ASIN.
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