Should we put the main keyword in negative ?

  • Post
    Esra bale
    Beginner
    none

    I have a newly launched product, I am getting clicks but not sales on the main keyword should I put the main keyword in negative for some time to not?

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  • Replies
      Emma
      Beginner
      none

      No, if we’re getting clicks but no sales, we should lower the bid, but we’re not going to put it on negative.

      Madison
      Beginner
      BI

      yes, you can negatively target your keyword depending on the campaign if you have launched the campaign for the first time and getting clicks only then instead of doing negative targeting you should pause that keyword.

      Adam
      Beginner
      US

      No, rather than target the main keyword in negative try to lowering the bid to control the budget as well as also check the search terms.

      SAVAGE
      Beginner
      US

      No, you shouldn’t negate the main keyword, if this is a high bid keyword, you can keep the bid a little bit low, because as the campaign gets older, the bid for the main keyword will become low. Also, the Impressions on the main keywords also help us to rank.

      John Wiz
      Beginner
      US

      No you should never add your main keywords in negative. If you are getting only clicks not sales then you should optimize your bids but never negative your main keywords.

      Riz
      Beginner
      AL

      Yes you can put your main keyword in negative targeting for some time and when you are got the organic sales from other keywords and your listing got some ratings and reviews and you can target the main keywords.

      Khalifa
      Beginner
      GB

      don’t put your main keyword in negative if your are getting clicks you can reduce the bids or change the bidding strategy.

      This Time Too Shall Pass
      George Henry
      Beginner
      IT

      No I would say we should never target the main keyword in negative part because due to high competition it’s seen that we get so many clicks on main keywords when we launch a new product as well as campaign so we must optimize the bids for the main keywords rather than putting in negative part.

      David Stokes
      Beginner
      none

      No do not negatively target your main keyword. If you are getting high spend on main keyword, check the search terms if you have targeted the keyword in phrase or broad match type. If there are some irrelevant keywords added along with the main keyword in search terms then negatively target these irrelevant keywords. You can also lower the bid of main keyword but never target it negatively.

      john wick
      Enhanced
      none

      No we should not do the negative targeting the main keyword.
      if you will phase the problem of spend than you can decrease the bid of the keywords

      John Aly
      Enhanced
      none

      No we should not have to put the main keyword in negative targeting however we should have to try to decrease the spend on main keyword through adjusting the bid on that keyword.

      Lisa
      Beginner
      US

      No, you can not put your main keywords in negative targeting but you can decrease your bids for that time but you can not add in negative target

      Sylvester
      Ultimate
      US

      If you will put the main keyword in the negative targeting it will effect on your sale try to lower the bids on that keyword.

      William
      Beginner
      US

      Yes, you can Negatively Target your Main Keyword in a campaign in case you are getting clicks mainly on that keyword so to get more keywords you can use this technique.

      Emily Dar
      Beginner
      US

      Yes, you may use negative targeting for some time before going back to positive targeting when you start to see organic sales from other keywords and some ratings and reviews on your listing.

      Linda
      Beginner
      US

      Yes, your Main Keyword can be targeted negatively in a campaign in case you are getting clicks mainly on that keyword so to get more keywords you can use this technique.

      Satoru
      Enhanced
      JP

      Two things you can do, first would be to decrease the bid of the keyword, if it still gives spend, then you can remove it or even negatively target in the campaign, and add it into a new campaign with high, as keywords tend to perform differently in different campaigns.

      Hannah hazel
      Beginner
      US

      No, When we get clicks but no sales, we should lower the bid, but we won’t set it to negative.

      Robert John
      Beginner
      US

      Yes you can negative your main keyword but I suggest you to never put your main keyword in negative just lowered the bid.

      Emmi
      Beginner
      none

      we should never target our main keyword in the negative targeting even if its not performing well we can lower down the bids or adjust the bids according which can be helpful for us.

      Andy Smith
      Beginner
      none

      No, if you get clicks but no sales, you should lower your bids, but never set them negative.

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