What are some of the challenges and limitations of Amazon PPC

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    Stella George
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    none

    What are some of the challenges and limitations of Amazon PPC, such as competition from other sellers, changes in Amazon’s algorithm, and the need to continually optimize campaigns to stay ahead of the curve?

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      Satoru
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      JP

      Honestly speaking, PPC itself is a challenge, you’ll need to consistently monitor and keep track of your competition, e.g. you have set your bid to suppose $1.9 which is the highest at 11:00 pm, however, at 12:00 am you see that the highest bid right now is $3.2, so you need to adjust, as a competitor are consistently working around things, this will be the biggest challenge, to keep track of where your competition is and how far or ahead you yourself are.

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