The following are the benefits of EBC:
1. Enhanced product detail page
2. Increased brand awareness
3. Improved customer engagement
4. Increased sales
How to use EBC:
1. Enroll in Amazon Brand Registry and have a registered trademark.
2. Choose the products for which you want to create enhanced content.
3. Create high-quality product images and descriptions that are consistent with your brand identity.
4. Use the Amazon EBC tool to upload content and create enhanced product listings.
5. Submit your EBC content for review and approval by Amazon.