 This topic has 4 replies, 5 voices, and was last updated 1 year, 8 months ago by John David.
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While running PPC campaign, if we spend 100$, and 100 people clicks the add but 50 gives order then how much the conversion rate (CR) is ?
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The conversion rate is the percentage ratio of total conversions by the total number of interactions of the people to a relevant product. That means if you have 100 people in interaction and the total conversions you have got are 50 then your conversion rate will be 50%.

If we get 50 conversions out of 100 spent then the conversion rate will be 50% (50/100X100)

your CPC will be $1.00 and CR will be 50%.

Your conversion rate will be 50%.
(50/100)= 0.5*100 = 50%. 
In your case, the conversion rate is 50%.

That means you have got the 50% for the conversion, here the conversion rate will be 50%.

In this case a if you spend 100$ and 100 people clicked on your ad and 50 orders were placed then your conversion rate is 50%.

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